As demand for medication abortion increases, Facebook allows ads for potentially dangerous ‘abortion reversal’ procedure

“There's never been a more high-stakes time to crack down on misinformation around abortion and abortion access."

The Markup has found that Facebook is serving up ads and posts for the “abortion pill reversal” procedure, a medically unapproved and potentially dangerous process that the American College of Obstetricians and Gynecologists says is “not based on science.”

Facebook has been circulating this content for years, a practice that both lawmakers and anti-disinformation advocates have publicly criticized. But it’s especially controversial now as interest in medication abortion has spiked with the recent Supreme Court decision overturning Roe v. Wade and resulting physical clinic closures.

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