‘Harnessing the supermarket’: Grocery store-led intervention improved diet quality

WASHINGTON — Personalized nutrition interventions led by grocery store dietitians and guided by food purchasing data were associated with improved adherence to the Dietary Approaches to Stop Hypertension eating plan, researchers reported.
The Supermarket and Web-based Intervention Targeting Nutrition (SuperWIN) trial was designed as a partnership between academic researchers and the grocery retailer Kroger; it is the first to deliver a nutritional intervention in each participant’s home grocery store guided by their food purchasing decisions.
“SuperWIN has demonstrated the

WASHINGTON — Personalized nutrition interventions led by grocery store dietitians and guided by food purchasing data were associated with improved adherence to the Dietary Approaches to Stop Hypertension eating plan, researchers reported.
The Supermarket and Web-based Intervention Targeting Nutrition (SuperWIN) trial was designed as a partnership between academic researchers and the grocery retailer Kroger; it is the first to deliver a nutritional intervention in each participant’s home grocery store guided by their food purchasing decisions.
“SuperWIN has demonstrated the