New data from The Vision Council’s Consumer InSights and Market inSights reports show that the optical industry continues to grow, with rising in-person purchases for eye wear and contact lenses in the first quarter of 2024.
“Consumers are returning to their usual seasonal habits, like buying prescription products at the start of the year, likely due to available managed vision care benefits or FSA/HSA funds,” Alysse Henkel, the council’s vice president of data and inSights, said in a Vision Council press release. “This increased spending and the higher number of